ABOUT ME
Branding isn’t just about awareness—it’s a performance multiplier. I help businesses unlock the power of brand to fuel long-term growth, build trust, and maximize marketing efficiency.
My Journey in Sales & Marketing
With 15+ years of experience in sales and digital marketing, I’ve worked across industries like sports, apparel, gaming, and SaaS, gaining a deep understanding of what makes businesses thrive.
From logistics and invoicing to sales, marketing, and executive-level negotiations, I’ve seen firsthand how every part of the value chain plays a role in long-term success.
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I started in international sales, took an unexpected detour to pursue a passion for downhill skiing, and returned with a renewed focus—launching my own agency and navigating the shift from traditional wholesale to digital-first with a focus on growth.
Along the way, I learned a crucial lesson: Performance marketing alone isn’t sustainable. Without a strong brand, results fade, costs rise, and businesses struggle to scale.
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That’s why I help companies bridge the gap between performance and branding.
